Our Story

Creating a More Serene Future For All

The name β€˜Serene’ encapsulates the sense of calm, tranquillity, and peace that we aim to bring to the complex and challenging world of finance. Today, just as a serene environment provides a refuge from chaos, our solution is a safe haven for anybody navigating financial challenges.

At Serene, we envision a world where financial services transcend mere transactions and become powerful allies in every customer’s journey. By harnessing the synergy of cutting-edge technology, insightful behavioural science, and a profound understanding of human vulnerabilities, we aspire to redefine the financial landscape.

Our mission is to create serene financial experiences, where institutions proactively champion the financial well-being of their customers, offering unwavering support and guidance through life’s ups and downs. We believe that everyone deserves access to financial services that not only understand but also anticipate and adapt to their unique needs, providing a haven of clarity and security amidst the complexities of modern life.

Meet the Team

Chief Executive Officer

Savannah Price

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Headshot of Ehsan Faridifar
Chief Data Scientist

Ehsan Faridifar

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Chief Technology Officer

Ian Rathbone

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Chief of Staff

Elizabeth Collins

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Rares Nitu, Data Scientist at Serene, professional headshot
Data Scientist

Rares Nitu

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Product Analyst

Georgia Bloyce

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Advisory Board

Meet our Advisors

Strategic Advisor

Lana Tahirly Abdullayeva

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Strategic Advisor

John Hallsworth

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Strategic Advisor

Russell Saunders

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