We’re incredibly proud to share that Savannah Price, Founder & CEO of Serene, has been recognised in Innovate Finance’s Women in FinTech Powerlist 2025 in the Senior Leaders category.
This recognition marks an important milestone.
Last year, Savannah was named a Rising Star and included in the Standout 45. This year, she steps into the Senior Leaders category – reflecting both her leadership and the growing impact of Serene’s work.
Savannah founded Serene with a deeply personal mission.
Driven by lived experience, she set out to ensure that the financial signals which once helped her family navigate difficult moments could be used to support others – at scale.
That vision continues to shape everything we do today – building technology that enables organisations to better understand their customers and act earlier to deliver meaningful support.
Recognition like this is meaningful not just for Savannah, but for what it represents.
It reflects a broader shift across financial services – one that places customer wellbeing, responsible growth, and proactive care at the centre of innovation.
We’re incredibly proud to see both Savannah, and the work of Serene, recognised for the role they are playing in leading that change.
Congratulations to all the remarkable women recognised in this year’s Powerlist.
More information can be found here.
